Jack Daniel’s
There’s no present like the present

The Jack Daniel’s Make it count Christmas billboard.

Waterloo IMAX (mock-up)The artwork

3 Facts your MOTHER-IN-LAW will bring up at Christmas lunch. Read NOW.

1. Each of the four faces of the Waterloo IMAX wrap is 30.1 metres wide and 14.4 metres high.
2. It was written in Cape Town, for Energy BBDO Chicago, for a billboard in London.
3. It’s the only billboard in London you can walk all the way around.

Copywriter: Kenneth van Reenen · Art Director: Dale Mullany

Got a brief? Let’s talk →Next: Energizer →